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Cape Town’s International Day of Yoga 2017

(Cape Town, May 2017) – Joёlle Sleebos and Adidas South Africa have joined forces to present International Day of Yoga at the Cape Town International Convention Centre (CTICC) on Saturday 17 June 2017, uniting 2 000 yogis for two remarkable causes.

Entries are free but securing a ticket is essential. Participants can choose from either a morning session that will run from 08h30 to 13h30; or an afternoon session that will run from 14h00 to 19h00. Both sessions will have yoga workshops and a yoga market with great prizes to be won.

Participants are being encouraged to donate to two charities close to Joëlle’s heart – Earthchild Project and mothers2mothers. The Earthchild Project goes into underprivileged schools and teaches yoga and life skills to children of all ages, which resonates strongly with Adidas South Africa because sport has the power to change lives. The Earthchild Project is already working with over 2 000 children in Khayelitsha and Lavender Hill.

The aim of mothers2mothers is to eliminate paediatric AIDS by training, employing and empowering local mothers living with HIV to go into their local communities and be mentors to other mothers who are pregnant with HIV/AIDS, teaching them how to care for their baby to ensure the prevention of HIV/Aids.

To secure a spot at the International Day of Yoga, powered by Joëlle Sleebos and Adidas South Africa, visit  

Originating from India, in 2014 the United Nations General Assembly declared 21 June International Day of Yoga. Joëlle Sleebos was the first to host an event for International Day of Yoga in Cape Town in 2016 and this year, with the support of Adidas South Africa, will take the event to new heights.

With 16 years of experience as a group fitness instructor, Joëlle Sleebos is driven by her passion for yoga and to see people’s lives transformed through health and fitness. She is Dutch national living in South Africa and is a qualified Economist and Personal Trainer, doing both for a while but left her corporate career to fully focus on her passion in 2012.

“We received an incredible response from the first International Day of Yoga event and vowed to create an event in 2017 where people from all walks of life could experience yoga in a unified way,” explains Joëlle. “From the word go we have received the greatest support from Adidas, CTICC, local yoga studios and local yoga-related businesses, all geared together to make this event a success.”

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