“By donating blood at the ATKV Resorts this past Christmas, guests experienced the joy of giving so much more than giving traditional gifts,” said Ivor Hobbs, Regional Marketing Manager of the South African National Blood Service.
A total of 691 guests at the ATKV Resorts arrived in support on the SANBS campaign on 24 December 2015. “This suggests that the ATKV’s guests and staff will possibly be saving around 1 761 lives through their selfless donations,” Hobbs added.
