Roodeberg releases collector’s 70th anniversary gift tube

Celebrate 70 years of South Africa’s legendary red blend with a stylish Roodeberg gift tube devotees of this beloved wine will want to add to their collection.

Available exclusively at Pick n Pay stores, it’s the perfect gift to bring along to a get-together with friends and family over the Easter Weekend.

Roodeberg is a true South African original that has stood the test of time, bringing friends together the world over since 1949. This signature red is the heart and soul of memorable moments having evolved from the master’s original blend to an accessible, contemporary classic in step with ever changing tastes and lifestyles.

Launched in 1949, Roodeberg is the brainchild of Dr Charles Niehaus, a legendary pioneer of the South African wine industry. Although it was not readily available in the local market until 2004, Roodeberg has always enjoyed iconic status in the hearts and minds of South Africans. For many Roodeberg conjures up fond memories of people, places and occasions, and of sharing special moments.

Roodeberg Red is available in the complimentary commemorative tube at selected Pick n Pay stores countrywide while stocks last. Catch all the action of Roodeberg’s 70th anniversary year by joining the Roodeberg community on Facebook or follow @Roodeberg_Wine on Instagram and Twitter.

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