We have recently seen a sharp rise in the digital world with the explosion of various new social media platforms,…
regulars – marketing
Developing the blueprint for your brand, a must for success
Businesses that do not have a strong brand blueprint should rethink the ways in which they are currently marketing their…
Spend your lockdown skilling up
Being homebound is our reality for the foreseeable future, but it doesn’t have to spell disaster for your income says…
How to Reach Your Target Audience
You know who you need to connect with, you just don’t know where. This conundrum is easily solved in the…
Winning on social media in 2020
By now, most businesses understand the impact that social media can have on their business and are keen to increase…
4 Trends that will help you build your business in 2020
It’s a new year and a new decade and if any time is going to be the time to take…
Social Media: 3 ways to leverage it the right way
There is no denying that social media is a powerful tool to generate leads, build brands and grow businesses. There’s…
Enhance Your Social Media Presence with Macrocosm
Macrocosm Ultra Digital has always aimed to help businesses in building a strong online presence to generate qualified traffic to…
The Do’s of Social Media Marketing
As someone has so aptly said, when you are in any doubt as to the appropriateness of something you intend…
Social media a boost for tourism, but puts pressure on business owners
25 September 2019: In light of September being Tourism Month, it’s important for local tourism businesses to ensure they have…
The Don’ts of Social Media Marketing
Ah, social media marketing – the buzz words of today. When a customer searches the internet and finds you, not…
Creating Community on Facebook Groups
Facebook Groups are very popular, and chances are high that you probably host or are a member of one or…
5 Tips to turn your LinkedIn company page into a lead generation page
LinkedIn can be a true game changer for B2B (business to business) companies. Built for business networking, LinkedIn works exceptionally…
Heartfelt ideas for your business this Valentine’s Day
By Higor Torchia, Country Manager for Vend EMEA – Happy (almost) Valentine’s Day, retailers! Since the day of hearts is upon…
5 Retail trends and predictions for 2019
2019 is here, and if you’re in retail, you’re likely wondering what the next 12 months will bring. What must…
Turning vision into value: the future of customer experience
Anyone can paint a big vision, but very few turn it into economic success for their customers, partners and themselves.…
Trade marks are fashionable too
Fashion impacts upon so many areas of life. While many trends come and go, some become classics, such as the…
Tobacco packaging: Anything but plain
Why are smokers treated so badly? When justifying the proposed introduction of plain packaging and trying to legalise moral, ethical…
Game of Content: Content Marketing lessons from Game of Thrones
Game of Thrones is the biggest thing to hit mass media since Marconi proved the feasibility of Radio communication. It has…
Building niche communities online
By Tamsyn Friedman, Group Marketing Manager, CBR Marketing Solutions – Online communities are places where people choose to be, where they…
Selling online is all about service
“It’s all about service”, says Carla Colby, PR consultant to The Beautiful Store, a bespoke skin and hair care online…
How does the events industry boost the economy?
In a young democracy, equal opportunity for all is measured especially by economic welfare. Many of us might be aware…
How to play the game of social media brand dodge ball
It’s a familiar scene, two players enter the arena. One armed with a red ball, the other seemingly defenceless. But…